What Is New Product Development Chapter Review

In this chapter, we have learned:

• New Product Development is the complete process of bringing a new product or service to market.
• The new product development steps are:
• Idea Generation
• Idea Screening
• Concept Development and Testing
• Business Analysis
• Prototype Testing
• Technical Implementation
• Product Commercialization
• There are several methods for generating ideas.
  • Dimensional Analysis
  • Problem Analysis
  • Benefit Structure Analysis
  • Scenario Analysis
• About the Stage Gate Method.
• What is a stage.
• What are the stages.
• What is a gate.
• Who is a gatekeeper.
• About flexible product development.
• Why flexibility is important in product development.
• About agile software development.
• When to use flexible product development.

Let us go to the next chapter.

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© 2008 John Michael Pierobon

Notes