Licensing

• A license is a contract to identify what is being licensed.
  • Trademarks
  • Patents
  • Designs
  • Copyrights
  • Software

• Licensing offers the advantages of:
  • Rapid entry into foreign markets
  • Reduces capital requirements to establish manufacturing facilities overseas

• Before signing a licensing contract, be sure that:
  • You protect trademarks and intellectual property by securing proper patent and trademark registration.
  • Your contract does not violation of the host country's existing laws and regulations.
  • You do not end up competing against own product by having your own design competing in countries where you are selling directly.

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© 2004 John Michael Pierobon

Notes