Case A Solution

After conducting a brainstorming session, here is a partial list of ideas that came to light.

• A garbage bag with the zip lock feature currently used in food storage bags.
• An absolutely opaque garbage bag.
  • Users cannot see the garbage.
• A garbage bag that seals tightly.
  • Users cannot smell the garbage.
• Garbage bags with bright and vivid colors.
  • Should make users feel better about dealing with the garbage.
• A garbage bag with various humorous cartoons printed on the side.
  • Should make users feel better about dealing with the garbage.
• A super strong garbage bag that does not break.
• A garbage bag of special plastic that stretches.
  • It changes color when stretched too much to warn the user.
• A garbage bag with talcum power to keep it from clinging.
• A garbage bag with a flexible, but stiffened rim that is easy to mount inside a garbage basket.

Currently there is not product on the market that addresses all of these needs. Because there are problems with competitor's products, a market gap exists.

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© 2008 John Michael Pierobon

Notes